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Data visualization in Data Studio
Data visualization in Data Studio

Create personalized data visualizations in a simple, easy-to-share, and fully customizable dashboard.

Carlos Solis avatar
Written by Carlos Solis
Updated over a week ago

Introduction

One of the most important things when making decisions is to be able to visualize the data and the best way is to have it on a simple, easy-to-share, and fully customizable dashboard.

That's why we recommend using Data Studio, Google's reporting solution that allows you to create personalized data visualizations.

We've created Data Studio templates that you can use as a basis for connecting directly to your Digital Channel data in minutes.

Google Analytics+Search Console+Ecommerce

This template is for sites where you have Google Search Console and Google Analytics installed with ecommerce functionality enabled.

Google Analytics+ Search Console

This template is for sites where you have Google Analytics and Search Console installed.

Google Analytics

This template is for sites where you have Google Analytics installed.

Prerequisites

To complete this tutorial, you need a Modyo Platform and a Google account.

Step 1: Choose the Data Studio template you want to use

For this tutorial we will use the Google Analytics+ Search Console template. This template is designed to give you an overview of the metrics related to acquisition, behavior, conversions, and SEO for your digital channels.

Step 2: Account Setup in Data Studio

If this is your first time using Data Studio, you must do the account setup first, otherwise you won't be able to copy the report.

To do this, select the three dots next to Share and click Make a Copy .

If you haven't used Data Studio before, it will show you the following setup page. Select the country, desired language, and accept the Terms and Conditions.

Activate if you want to receive additional information for mail.

Step 3: Link Google Analytics

Once you have finished the process of setting up your Google account. Click the three dots and select Make a copy.

Expand the first selector and click Create data source.

To create the data source, select Google Analytics and click the account you want to measure, and click Connect.

In this view you will be able to see all the symmetric data dimensions that are going to be connected to the report, the next step is to add them to the report.

There is no need to modify anything, click Add to Report to continue.

This will take you back to the Copy Report window.

Step 4: Link Search Console

Once we have linked our report to the Analytics Account, select two more fields Search Console Data (URL) and

Search Console Data (SiteL).

For this, follow the same procedure as the previous one, expand the dropdown and click Create data source, but this time select Search Console.

We follow the same process as before and you must choose here the source related to the same site that you chose for Google Analytics and select URL and Site respectively.

Step 5: Copy the report with your data

Once you have created all the data sources, you can make a copy of the report, by clicking Copy report.

Which will open your new report in a new window.

To change the name by clicking on the report's name.

And finally you can share it by clicking the Share button.

Conclusion

Congratulations!

Now you have your data studio report and are ready to evaluate the performance of your digital channels.

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